Activision’s Visionary Strategy: Mapping the Call of Duty Franchise Through 2027


Call of Duty Franchise Through 2027

In a recent in-depth interview with GamesBeat, Rob Kostich, the President of Activision, opened up about the meticulous long-term planning that underpins the future of the immensely popular Call of Duty series, providing fans with a thrilling roadmap stretching all the way through 2027. This remarkable insight sheds light on the franchise’s ambitious vision and the dedication of the talented team behind it.

The Call of Duty franchise is a juggernaut in the gaming industry, boasting a rich history of titles spanning different eras, from historical battles to modern warfare and even futuristic landscapes. As Kostich revealed, this diversity is the result of careful planning and a deep understanding of what resonates with the passionate Call of Duty community.

With approximately 3,000 developers on the job, Activision maintains a perpetual “planning phase” to craft fresh and innovative gaming experiences for loyal fans. Kostich emphasized this aspect, saying, “We’re consistently in our planning phase, and as of now, we have games scheduled up to 2027 for our ongoing projects.” This forward-looking strategy ensures that players can continue to expect exciting, cutting-edge titles year after year.


Reflecting on the franchise’s history, Kostich acknowledged the enduring popularity of series such as Modern Warfare and Black Ops, which have become iconic in the gaming world. He also mentioned the significant success of titles like the 2017 World War II game, developed by Sledgehammer, which resonated strongly with the gaming community. It’s clear that Activision seeks to strike a balance between honoring the series’ rich heritage and innovating to provide fresh, engaging experiences.

When asked about the decision-making process behind selecting time periods for Call of Duty games, Kostich highlighted the pivotal role of weaponry in shaping these choices. “Weapons are a crucial component of the Call of Duty experience,” he explained. “The narrative possibilities and the need to maintain a realistic tone are key factors we consider when determining the game’s time period.” This thoughtful approach ensures that each title is not only entertaining but also historically and thematically accurate.

ALSO READ: Sony Reveals Exciting PlayStation Plus Addition For November!

Looking ahead to the next release, “Call of Duty: Modern Warfare 3” (2023) is set to launch on November 10. This highly anticipated title will continue in a modern setting, introducing exciting features such as open combat missions and an expanded range of choices in the storyline. Furthermore, players can expect all 16 launch maps from the original “Modern Warfare 2” (2009) to make a triumphant return, a nod to the franchise’s storied past.

Kostich underscored the creative freedom offered by the modern and futuristic settings within the Call of Duty universe, particularly within the “Black Ops” franchise. These settings allow for a wealth of innovative and secretive elements, providing game developers with a canvas on which to craft unique and captivating experiences for players.

In conclusion, Activision’s careful and forward-thinking approach to the Call of Duty franchise ensures that fans will continue to be treated to a consistent stream of groundbreaking, captivating titles. The company’s unwavering commitment to innovation and attention to player feedback ensures that the series will remain fresh, exciting, and relevant for years to come. Whether it’s historical, modern, or futuristic warfare, the future of Call of Duty holds a promise of thrilling adventures for gamers worldwide.

Read Full Reviews, Guides, Tips & Tricks of the Latest Games Click here.

Leave a Comment